Your best promoters pay you.
Word of mouth marketing is the most effective way to grow your business. Every time a person suggests your restaurant or bar, it’s like a personalized review meant to convince somebody your business is the best choice.
Over time, you and your employees will start to identify who your star promoters are. They are typically regulars to your restaurant and often bring new people with them. As you identify them, make sure you go out of your way to thank them for their support. This can include things like gift cards, personal thank yous from management, or going out of your way to keep them happy.
At the end of the day, capitalizing on relatively free public relations can be a game changer for your restaurant’s success rate.
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