Buy a new guest a drink [Hack #015]

Guest Retention > Guest Acquisition

We forget how big a deal it is to gain a new guest. There are sources that claim acquiring a new guest is as much as 10 times more expensive than enticing a guest to return or spend more while in your place.

It’s imperative that you take notice when a new guest visits your location. It’s a true opportunity to make a connection, encourage them to return and proving that you value their patronage.

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