Customers

Customer Lifetime Value: What’s a Guest Worth to You?

Customer Lifetime Value: What’s a Guest Worth to You?

Do you know your restaurant's customer life value? Do you even know what that is? It's an important number to identify because it should factor into how much you’re willing to spend to acquire new customers. Use our calculator to get your number.

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6 Reasons Why Reservations are Bad for Restaurants

6 Reasons Why Reservations are Bad for Restaurants

Guest reservations are bad for restaurants. Not only is the restaurant taking a huge financial risk by reserving a table, they're also creating two classes of guest -- which kills the restaurant guest experience.

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How to Use Online Reviews to Create the Ultimate Guest Experience

How to Use Online Reviews to Create the Ultimate Guest Experience

A restaurant’s success depends on the guest experience. In order to create the ideal guest experience, however, restaurants must engage with their guests by using a customer feedback strategy that includes online reviews.

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